What is a 360º Virtual Tour?
A 360º virtual tour is a marketing and sales tool to view and share a space in an immersive 360º environment. With a smartphone, the VirtualSpace viewer responds to your movement. This creates a responsive and immersive view of the property or interior space.
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Benefits of Creating a Virtual Tour for Real Estate
It’s clear that buyers highly value virtual tours. But why else are they so important for home sales?
Here are some benefits of a virtual tour for real estate:
• Buyers can safely tour homes. Even though the COVID-19 pandemic is winding down, some buyers may still have reluctance to head into crowded spaces. Virtual tours let them browse a home from a safe distance.
• Agents can spend less time showing the home. As an agent, showing homes probably takes up a ton of your time. With virtual tours, you’ll have fewer showings to worry about, as buyers can get a good look at the home without seeing it in person.
• Buyers will be warmer. Because buyers have had the chance to vet the floor plan of the home, the ones who reach out to you will likely be extremely interested. You may even be able to score out-of-town buyers who can’t see the home in person.
• Virtual tours can help homes sell for more. Research has shown that virtual tours can help lower-priced homes sell for 3% more and higher-priced homes sell for 1.6% more. While agent commission rates in this study stayed relatively the same, boosting the sale price for your client can make them more satisfied and lead to a stronger relationship with more referrals.
Bottom Line
A virtual tour for real estate may be a little extra work, but the end results seem to be worth it. Sellers can earn more overall, and you can spend less time showing homes to lukewarm buyers. Plus, since this is a relatively emerging trend, specializing in virtual tours now can give you a step up on the competition as this tech becomes more mainstream.
Features
Virtual tours offer a range of features that make them popular among businesses and individuals. Some of the most popular features of virtual tours include:
- Interactive navigation: Virtual tours allow users to explore a space from multiple angles and move around the environment as if they were actually there, giving them a sense of control and engagement.
- High-quality visuals: Our virtual tours feature high-resolution images or videos that provide a realistic and detailed view of a space or product.
- Customizable branding: Virtual tours can be customized to include branding elements such as logos and colors, making them a powerful marketing tool for your business.
- Informational hotspots: Virtual tours can include informational hotspots that provide additional details about specific areas or products within the space, allowing users to learn more about what they are viewing.
- Multimedia integration: Virtual tours can integrate multimedia elements such as videos, audio clips, and interactive images, making them even more engaging and informative.
- Compatibility with multiple devices: Virtual tours can be viewed on a range of devices, including desktop computers, mobile phones, and virtual reality headsets, making them accessible to a wide audience.
Overall, the combination of interactivity, high-quality visuals, and customizable branding makes virtual tours a highly effective marketing tool for businesses in a range of industries.
Live 360º Video Chat
Our market-leading 360º video chat lets you hop into a 360º sales environment with one click. Share your screen and guide your participants through the virtual tour. Quickly turn a 360º virtual tour prospect into an active and engaged lead that’s ready to buy now.
No app download required
Up to 4 participants per call
Join from any device
No complicated set up
With one click jump into a video call and start closing in 360º.
Contact us to personally experience the Video Chat